Targeted, instant exposure directly to your potential customers. Paid search offers absolute message and spend control, detailed reporting and supports other areas of digital marketing in the short or long term.
Why is Paid Search right for your business?
Paid Search offers a fast and targeted way to get your message heard. Great for new start ups trying to get a foot on the ladder and established organisations alike, PPC can be used for a whole host of marketing objectives:
- Product launches
- Events or campaigns
- Sales and promotions
- Competitive edge
- Lead generation
What channels can you advertise on?
We offer paid advertising on Google, Bing, Facebook, LinkedIn and YouTube.
What type of package do you need?
We can complete all the day to day management of your PPC accounts and assist with the implementation of new campaigns. Be assured of attention to detail, full visibility and a focus on ROI.
First Time PPC Set Up
If you don’t currently use PPC we can do the whole set up for you, according to network best practice, and in line with your business goals. We can help research and plan the best strategy for your business, advise you on tracking and can quickly transform ideas into live campaigns on multiple networks.
Landing Page Analysis & Website Usability
As a supplementary service for PPC we offer an in depth review of your site and project management of the implementation of our recommendations to ensure your paid traffic has the best chance of delivering revenue or enquiries.
Audits, Performance Review & Strategy
For existing campaigns, whether they be run in house or externally, we can offer a detailed review of your current PPC performance and make recommendations on moving your campaigns forwards. We are happy to pass on these recommendations to existing suppliers, or if required, complete the implementation ourselves. We can also suggest and cost new strategy ideas for campaigns that are not delivering the results you expected.
Whats included in our Paid Search Packages?
Our paid search packages are designed to deliver everything you need to meet the agreed objectives. We’ll always include:
- Keyphrase research (which terms will bring you the right audience)
- Cost estimations based on Google data
- Competitor ad and landing page research
- Multiple ad variations
- Advice on or implementation of tracking calls, leads and sales
- Pre-launch approval reports
- Weekly post launch reporting for ongoing projects
We’ll agree what your primary objective is at the start of the process, that might be exposure for your business, calls to the office, leads generated through a specific page or product sales online. Once we are all clear what will be measured, we’ll help you install all the tracking you need to demonstrate success and attribute it correctly.
Why Choose Us?
With a history of managing PPC accounts with spend ranging from £5 per day for a small local brand campaign to £10,000 per day in the financial services industry you can be assured that we will have had experience relevant to you.
We encourage you to work with us closely to achieve your goals, which we’ll agree from the outset. All work is carried out according to best practice and we implement new functionality when its available and if appropriate for your business.
Take the worry out of paid search and focus on your core business activities, while we take care of getting your products and services the exposure they need.
We have created a selection of fixed price paid search packages that reflect the most common combination and level of service we are asked for from different business sizes and objectives. These packages all have a built in discount compared to what we would charge for each individual element.
If your circumstances or objectives mean that our fixed packages aren’t quite right for you – we’ll build you a bespoke package based on your needs. In most cases we can offer similar discounts to our standard fixed packages.
To engage with us, or if you’re not sure what you need, please use the contact form below to get in touch for a no obligation chat.